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Read Bloomquist Interactive
Marketing's 21 Rules of Email Marketing

Email marketing is an effective
way to develop registered users, sales leads and
even outright sales. Bloomquist Interactive used email initiatives to increase
highly qualified user registrations from
500,000 to
1.5 million in just a four month
period for a
national technology resources web site. Because these registrations were
actual products, sold as sales leads to
technology companies, this significant
growth also added to the company's revenues.
Using
vetted house lists, we
have consistently
developed email marketing with open rates
between 30% and 70%, with respective
conversion rates ranging from 3% to 9%. Our email campaigns that have achieved a
conversion-to-sales rate of 50%!
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